Agenda Details
| A5 Internal Audit Branding |
| Dominique Vincenti, CIA, Vice President, Internal Audit, Nordstrom |
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Date: Wednesday, 1 May 2013 Time: 1:30pm - 2:30pm Track: High-Impact Audits |
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• The importance of engaging in branding Internal Audit
• How to develop a careful and disciplined brand management strategy and plan, integrated in the internal audit processes • Making the internal audit team relevant to all Internal Audit stakeholders • Establishing each internal audit team member as highly desirable profiles for future leadership roles • Branding activities used as part of an internal audit department operations |